OutFit Fitness was started in 1999 by Bay Area journalist Jennifer Jolly. OutFit operated a dozen boot camp classes around San Francisco and Oakland. Jenn created a model urban program that built communities and got people outside and moving!
In addition to the daily classes that coached people to healthier living through exercising outside, the company created Mom and Baby classes, as well as Travel Excursion, Extreme Workout, and Youth programs.
Randy Chalawsky and Houston Durand operated the company from 2004-2006, expanding classes into San Diego and Los Angeles.